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Digital Marketing Manager (Government Account – Arabic Speaker

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About the Role

We’re seeking a Digital Marketing Manager – Arabic Speaker who can drive results across campaigns, platforms, and audience segments. You’ll lead digital strategy, manage media planning and buying, oversee analytics, and support the creative teams with performance-driven insights.

You should be fluent in Arabic content trends and platform nuances, comfortable with analytics tools, and confident working across paid, owned, and earned channels. You’ll act as the digital brain across client campaigns, ensuring content, spend, and reach align with business goals.

Key Responsibilities

  • Lead and manage digital marketing campaigns across social, search, display, and video platforms
  • Develop and implement integrated digital strategies tailored to Arabic-speaking audiences
  • Plan and manage media budgets across Meta, Google, TikTok, LinkedIn, and programmatic platforms
  • Monitor and analyze performance metrics (CPC, CTR, CPA, ROAS, etc.) and optimize campaigns accordingly
  • Collaborate with content, creative, and production teams to align messaging and asset creation with performance goals
  • Produce digital performance reports and insights for internal teams and clients
  • Stay up to date with platform trends, audience behavior, algorithm updates, and regional digital culture
  • Ensure brand safety, targeting precision, and proper tracking and tagging across all campaigns

Required Qualifications & Experience

  • 5–7+ years of experience in digital marketing, with strong hands-on campaign management experience
  • Native-level Arabic and fluent English (spoken and written)
  • Proven track record of managing campaigns for regional brands or government accounts
  • Strong proficiency in Meta Business Suite, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager, and Google Analytics
  • Deep understanding of social content formats and regional audience behaviors
  • Ability to manage budgets, report KPIs, and adjust strategy based on performance
  • Comfortable working in a fast-paced, cross-functional agency environment

Bonus Skills (Nice to Have)

  • Google Ads / Meta certifications
  • Experience with social listening, SEO, or influencer marketing
  • Familiarity with bilingual campaign messaging and localization
  • Understanding of government content policies or regulations for digital publishing in the UAE

Why Join ZIA

  • Work on meaningful, high-impact national projects
  • Competitive salary and performance-based growth opportunities
  • Exposure to cross-collaborative work across disciplines, clients, and cultures
  • A diverse, dynamic, multicultural team with a shared standard of excellence
  • A creative culture that celebrates innovation, authenticity, bold thinking, cultural relevance, and results

How to Apply 1

Email your CV and a brief cover letter to ZIA Agency Director - charlotte@zianetwork.com with the subject line:

Application – {Job_Title}

In your message, please include answers to:

Screening Questions

  • Are you currently based in Abu Dhabi or willing to relocate?
  • Are you native-level Arabic and fluent English speaker?
  • How many years of experience do you have in digital campaign management?
  • Have you managed government, royal, or VIP accounts before? Please provide examples.
  • What is your current notice period and earliest availability?
  • What are your salary expectations for this role?

Note: Only complete applications that include both a CV and a tailored cover letter will be reviewed.

How to Apply 2

We’re prioritizing complete applications through our official careers page.

Serious applicants only:

Visit zianetwork [dot] com [slash] careers to submit your CV, tailored cover letter, and answer all screening questions.

Only complete applications will be considered.

Messages

Screening:

Have you completed the application at ?

☐ I understand that only applications submitted with a CV, a tailored cover letter, and responses to all screening questions will be reviewed.

☐ I acknowledge that due to the volume of applications, only candidates selected for the next stage will be contacted.

Job Types: Full-time, Permanent

Pay: From AED10,000.00 per month

Ability to commute/relocate:

  • Abu Dhabi: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • Have you managed government, royal, or VIP accounts before? Please provide examples.
  • What is your current notice period and earliest availability?

*
What are your salary expectations for this role?

Education:

  • Bachelor's (Preferred)

Experience:

  • Digital Marketing : 4 years (Required)
  • Account Management: 3 years (Required)
  • Digital Campaign management: 3 years (Required)

Language:

  • native-level Arabic AND fluent English? (Required)

Location:

  • Abu Dhabi (Required)

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