Digital Marketing – Meta Ads Expert (AI Hands-on Experience)

Job Title: Digital Marketing – Meta Ads Expert (AI Hands-on Experience)Role Overview

We are looking for a performance-driven Digital Marketing professional with strong expertise in Meta Ads (Facebook & Instagram) and practical experience using AI tools for campaign optimization, creatives, and automation.
The ideal candidate should be data-oriented, creative, and capable of delivering measurable growth.

Key Responsibilities

• Plan, create, and manage Meta ad campaigns for leads, sales, and brand awareness
• Optimize campaigns using AI-based insights, targeting, creatives, and automation tools
• Analyze performance metrics (CTR, CPC, ROAS, conversions) and improve results
• Coordinate with the creative and content team for high-converting ad creatives
• Conduct A/B testing on audiences, copies, and creatives
• Prepare weekly/monthly performance reports with actionable insights

Required Skills

• Strong hands-on experience with Facebook Ads Manager & Instagram Ads
• Knowledge of AI marketing tools for creatives, copywriting, analytics, and automation
• Understanding of funnel strategy, audience targeting, retargeting, and scaling
• Ability to read data and optimize campaigns for ROI
• Basic knowledge of landing pages and conversion tracking (Pixel, events, etc.)

Experience

• 1–4 years in performance marketing / Meta Ads
• Proven campaign results or portfolio preferred

Bonus Skills

• Google Ads or other paid platforms
• AI video/image creative tools
• E-commerce or lead generation campaign experience

Job Types: Full-time, Permanent

Pay: ₹10,894.26 - ₹41,173.22 per month

Work Location: In person