Digital Marketing or SEO Specialist

Key responsibilities

• Strategy and research: Conduct keyword research, develop and implement comprehensive SEO strategies, and stay current on search engine algorithm updates.
• On-page and off-page optimization: Optimize website content, metadata, and structure; implement technical SEO fixes for site speed and crawlability; and build high-quality backlinks to improve authority.
• Content collaboration: Work with content creators to ensure web content is SEO-friendly and aligns with marketing goals.
• Analysis and reporting: Monitor and analyze website performance using tools like Google Analytics and SEMrush to track metrics like traffic and conversions, and report insights to stakeholders.
• Technical implementation: Perform technical audits and implement changes related to site speed, mobile-friendliness, and schema markup.
• Collaboration: Work closely with content, development, and other marketing teams to ensure SEO efforts are integrated with overall marketing initiatives.

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person