Digital Marketing Specialist

Atolyestone seeks a full-time Digital Marketing Specialist for its Söğütözü-Ankara office. Qualified candidates should be highly personable, proactive, motivated, and have strong communication skills.

In this role you will…

• Develop and implement a comprehensive digital marketing strategy that drives brand awareness, engagement, and revenue growth.
• Create and manage marketing campaigns across social media, paid advertising.
• Build creative briefs, collaborate with designers/freelancers, and oversee content production pipelines.
• Partner with sales, marketing, and product teams to ensure unified messaging and campaign execution.
• Stay up to date on digital trends, audience behaviors, and platform best practices.
• Optimize digital content and campaigns for maximum reach, engagement, and conversion.
• Track, analyze, and report on campaign performance, providing insights and recommendations for continuous improvement.
• Implement A/B testing and other experimentation strategies to continuously improve ad creatives and messaging.
• Ensure brand consistency across all channels and touchpoints, maintaining tone, style, and visual identity.

Requirements

• Passion for digital marketing and e-commerce, with a strong interest in social media, PR, and influencer campaigns.
• Motivated and eager to learn, willing to experiment and grow within the role.
• Creative mindset, able to contribute ideas for campaigns, content, and collaborations.
• Basic understanding of digital marketing channels such as social media
• Good communication and collaboration skills, able to work effectively with designers, influencers, freelancers, and internal teams.
• Analytical curiosity, willing to track, measure, and optimize campaigns based on performance data.
• Organized and proactive, able to manage multiple tasks and meet deadlines.