Digital Marketing Specialist

Overview
We are seeking a creative and results-driven Digital Marketer to join our dynamic team. The ideal candidate will have a passion for digital marketing and a strong understanding of various online marketing channels. This role involves developing, implementing, and managing marketing campaigns that promote our products and services, enhance brand awareness, and drive website traffic. You will work closely with cross-functional teams to ensure our marketing strategies align with business objectives.

Responsibilities

• Develop and execute comprehensive digital marketing strategies across various platforms including social media, email, and websites.
• Conduct keyword research and implement SEO best practices to improve organic search rankings.
• Analyze data from various analytics tools to measure the effectiveness of campaigns and identify areas for improvement.
• Create engaging content for blogs, social media, email newsletters, and other digital platforms.
• Manage advertising campaigns on platforms such as Google Ads and social media channels to maximize reach and ROI.
• Utilize SQL to analyze customer data and derive actionable insights for targeted marketing efforts.
• Collaborate with graphic designers to create visually appealing marketing materials that align with brand guidelines.
• Stay updated on industry trends and emerging technologies to enhance digital marketing efforts.

Qualifications

• Proven experience in digital marketing or related field.
• Strong knowledge of SEO principles, analytics tools (e.g., Google Analytics), and advertising platforms.
• Proficiency in content creation with excellent writing skills.
• Familiarity with email marketing strategies and best practices.
• Basic understanding of JavaScript is a plus for enhancing web functionalities.
• Experience in graphic design is desirable but not mandatory.
• Strong analytical skills with the ability to interpret data effectively.
• Excellent research skills to stay ahead of market trends and consumer behavior.

If you are passionate about digital marketing and eager to make an impact in a fast-paced environment, we encourage you to apply!

Job Types: Full-time, Permanent, Contract
Contract length: 24 months

Pay: AED2,500.00 - AED3,500.00 per month