Digital Marketing Specialist

What you’ll find at TDA is a fast-paced work environment, suitable for team players with a strategic mindset and strong interpersonal skills to manage . What we’re offering is an opportunity to do meaningful work in the marketing industry as a leader in our fast-growing start-up company. What we’re looking for in our employees is not only whether or not they can get the job done, but also a person who feels passionate about their work, about our mission and about our clients. So, if you pride yourself in being the type of person to go the extra mile for both your clients and your company, then this could be the right fit for you.

Position responsibilities include, but not limited to:

• Analyze marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Stay up to speed on all online media campaigns and actively communicate with clients about their marketing performance.
• Research advertising trends
• Contribute to the creation of creative marketing campaigns across social media, the company website, email and other platforms.
• Prepare reports to inform key stakeholders on project status.
• Create reports on the growth and analytics of campaigns in comprehensive, visual marketing analytics presentations in PowerPoint.
• Assist in management of the marketing budget.
• Perform administrative marketing duties, ad hoc.

Requirements:

• Bachelor’s degree in Marketing, Communications or Business Administration preferred; equivalent experience or degree will be considered.
• 3 years of experience in advertising sales, marketing, consulting, and/or media.
• Demonstrable experience in marketing data analytics and tools
• Excellent English and Spanish communication skills; written and verbal.
• Strong interpersonal and relationship building skills, comfortable working with a geographically diverse team.
• Strong analytical skills.
• Knowledge of Online Advertising such as, Google Analytics, SEO, Google Ads, Facebook Ads and Email Marketing programs.
• Proficient in Microsoft Office suite, with advanced user capabilities in PowerPoint and Excel.
• Must be a motivated self-starter with strong organization, time management, and prioritization skills.
• Ability to deliver results under pressure/tight deadlines.
• Availability to work extended hours, weekends and holidays.

Preferred Qualifications:

• Demonstrable experience in marketing data analytics and tools
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Agency/account management experience is beneficial
• Experience managing multiple brands is beneficial

Job Types: Full-time, Contract

Pay: $28,000.00 - $45,000.00 per year

Benefits:

• Health insurance
• Paid time off

Experience:

• Marketing: 1 year (Preferred)

Work Location: Hybrid remote in San Juan, PR 00907