Digital Marketing Specialist

Ironside is a leading, full-service marketing agency providing professional services including Brand Development, Graphic Design, Digital Advertising, Social Media Management and Print Media Manufacturing. We work in a fast-paced, challenging and rewarding environment. Our clients are the leading companies and non-profits in the local and national markets.

We are looking for an experienced Digital Marketing Specialist to assist in the planning, execution and optimization of online marketing efforts for a diverse portfolio of clients. The ideal candidate will be well-versed in the concepts surrounding digital marketing. They will be tech-savvy and intuitive with great ideas to reinforce our marketing campaigns.

Responsibilities

• Assist in the formulation of digital strategies to build connections with consumers
• Launch optimized online campaigns through programmatic & social media channels (DSP providers, Google's Ad Network, Meta etc.) to reach clients' target market
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using web analytics tools
• Acquiring insight into online marketing trends and keep strategies up-to-date

Skills

• Proven experience as Digital Marketing Specialist or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with Google's Ad Network and SEO/SEM
• Able to effectively utilize web analytics tools to guide marketing strategies
• Candidate must be organized, demonstrate professional communications, be able to manage several live projects concurrently and have keen attention to detail.
• Candidate must be committed to expanding and growing their skill set both from a market management understanding as well as from a technical platform competency perspective.
• Candidate must be able to work in a team environment.

What kind of candidate would love this job?

If you want to be recognized for your talent, work in an environment that rewards your professional contribution, be given opportunities to expand your responsibilities and roles at an accelerated rate and a management team that empowers you to reach your fullest potential, we are the perfect company for you.

Candidates should enjoy challenges, be consistent under pressure, and have the confidence in themselves to continually improve.

Compensation is completely dependent on candidates current level of demonstrated capability and responsibilities.

THIS IS NOT A REMOTE POSITION

Job Type: Full-time

Pay: $40,000.00 - $60,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person