Digital Marketing Specialist

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Job Description: Digital Marketing Executive

Location: Naraina Vihar Industrial Area, New Delhi
Experience Required: Minimum 2+ Years
Salary: Up to ₹30,000 per month

About the Role:

We are looking for a skilled and results-driven Digital Marketing Executive who has hands-on experience in SEO, SMO, SMM, and paid advertising (Meta Ads & Google Ads). The ideal candidate should be able to plan, execute, and optimize online campaigns across platforms to drive brand visibility, traffic, and leads.

Key Responsibilities:

• Develop and implement effective SEO strategies (On-page, Off-page, Keyword Research, Technical SEO).
• Manage and grow company presence across social media channels (Facebook, Instagram, LinkedIn, etc.).
• Plan, create, and execute SMM & SMO campaigns to increase engagement and followers.
• Handle Google Ads (Search, Display, Remarketing) and Meta Ads to drive conversions and achieve ROI goals.
• Monitor campaign performance, generate reports, and optimize for better results.
• Conduct competitor analysis and market research to identify new opportunities.
• Manage website updates, content optimization, and landing page improvements.
• Collaborate with the design and content team for creatives, posts, and ad copies.
• Track KPIs such as CTR, CPC, CPA, lead quality, and website traffic metrics.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Required Skills & Qualifications:

• Minimum 2+ years of experience in digital marketing.
• Strong knowledge of SEO, SMO, SMM, Google Ads, and Meta Ads.
• Experience with tools like Google Analytics, Search Console, Keyword Planner, Ahrefs, SEMrush, etc.
• Ability to analyze data and generate performance insights.
• Good communication, creativity, and time-management skills.
• Immediate joiners preferred.

Job Type: Full-time

Pay: ₹10,595.67 - ₹30,000.00 per month

Work Location: In person