Digital Marketing Specialist

TOTCI Technologies LLC is seeking a motivated and independent Digital Marketing Specialist with 2 to 4 years of experience to join our team in the UAE. This role demands a self-driven individual who can manage digital marketing campaigns end to end and handle client interactions independently to deliver impactful marketing solutions aligned with business goals.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across SEO, SEM, social media, PPC, content marketing, and email marketing channels.
• Act as the primary liaison for assigned clients, understanding their business objectives, providing customized marketing strategies, and maintaining proactive communication.
• Independently manage multiple client accounts, ensuring timely delivery of marketing plans and performance reports.
• Perform keyword research, competitor analysis, campaign audits, and market trend analysis to tailor strategies effectively.
• Use tools such as Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools to monitor campaign performance, analyze data, and generate actionable insights.
• Collaborate with internal teams (content, design, sales) to align marketing efforts with broader business initiatives while taking ownership of client projects.
• Manage advertising budgets judiciously to maximize return on investment.
• Keep up with the latest digital marketing trends, tools, and UAE market nuances.
• Build and maintain lasting client relationships through trust, reliability, and exceptional service.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related fields.
• 2 to 4 years of experience in digital marketing with proven independent client management skills.
• Strong knowledge of digital marketing strategies including SEO, SEM, PPC, email marketing, and social media.
• Proficient in digital marketing and analytics tools such as Google Analytics, Google Ads, SEMrush, and Facebook Ads.
• Excellent communication skills, fluent in English
• Well-versed in UAE market dynamics and digital compliance regulations.
• Exceptional organizational, multitasking, and time management skills.

Skills & Attributes

• Demonstrated ability to work independently and manage client relationships autonomously.
• Strong analytical mindset with attention to detail.
• Effective interpersonal and presentation skills.
• Ability to prioritize tasks and meet deadlines in a dynamic environment.
• Adaptability to fast-changing digital trends.

Job Type: Full-time