Digital Marketing Specialist

The Digital Marketing Executive will be responsible for planning, executing, and managing online marketing campaigns to increase brand visibility, generate leads, and improve customer engagement.

Key Responsibilities

1. Manage social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.).

2. Create and schedule engaging content for posts, reels, and ads.

3. Run paid ad campaigns on Meta, Google Ads, and other platforms.

4. Handle website updates, SEO optimization, and traffic monitoring.

5. Design basic creatives using Canva or similar tools.

6. Monitor campaign performance and prepare weekly/monthly reports.

7. Respond to online inquiries, comments, and messages.

8. Work with sales and design teams to align marketing strategies.

9. Keep up with latest digital trends, tools, and strategies.

Skills & Qualifications

1. Good understanding of social media marketing and SEO.

2. Familiarity with digital tools (Google Analytics, Meta Ads Manager, Canva, etc.).

3. Strong communication and creative thinking skills.

4. Ability to analyze data and improve campaign performance.

5. Any degree; digital marketing certification is an added advantage.

6. Personal Attributes

7. Creative mindset and attention to detail.

8. Ability to work under deadlines.

9. Team player with a positive attitude.

Job Type: Full-time

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person