Digital Marketing Specialist

1. Digital Campaign Management

• Plan and execute digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms.
• Optimize campaigns for maximum ROI, lead generation, and conversion.

2. SEO & Website Management

• Conduct keyword research and implement on-page/off-page SEO strategies.
• Monitor website performance using Google Analytics, Search Console, and SEO tools.
• Coordinate with developers/designers to improve website UX and landing pages.

3. Social Media Management

• Plan, create, and publish engaging content across all social media platforms.
• Track performance metrics and adjust content strategies accordingly.
• Manage community interactions and brand presence online.

4. Content Creation

• Assist in creating marketing content such as posts, blogs, email newsletters, and website copy.
• Collaborate with designers for visuals, creatives, and marketing assets.

5. Email Marketing & Automation

• Create and manage email campaigns, newsletters, and drip sequences.
• Use CRM/automation tools to segment audiences and analyze engagement.

6. Analytics & Reporting

• Track, measure, and report on key performance indicators (KPIs).
• Provide insights and recommendations to improve overall digital performance.

Job Type: Full-time

Pay: ₹30,000.00 - ₹42,716.87 per month

Benefits:

• Cell phone reimbursement
• Health insurance

Application Question(s):

• SEO / SEM

Social media marketing

Email automation

Content creation

Performance marketing / PPC

Analytics & reporting

E-commerce marketing

CRM / marketing automation tools

Graphic design / Canva

Work Location: In person