Digital Marketing Specialist

Aiwa Digital is a leading digital marketing agency with itshead office in Dubai and a growing presence in Ahmedabad. We specialize in performance-driven digital marketing solutions across various industries. We are looking for a skilled and motivated Digital Marketing Executive to join our Ahmedabad team who can manage social media, paid campaigns, and support SEO activities.

Key Responsibilities:

Social Media Management

• Create, plan, and schedule engaging content across platforms (Facebook, Instagram, LinkedIn, etc.).
• Manage day-to-day posting, monitoring, and community engagement.
• Analyze performance and optimize content strategy for better reach and engagement.
• Coordinate with designers and team members for creatives.

Paid Advertising (Google Ads & Social Media Ads)

• Set up, manage, and optimize campaigns on Google Ads, Meta Ads (Facebook/Instagram), and other platforms.
• Conduct keyword research, audience targeting, and competitor analysis.
• Monitor campaigns regularly to ensure ROI and performance goals are met.
• Prepare monthly performance reports and provide actionable insights.

Search Engine Optimization (SEO)

• Assist in on-page and off-page SEO activities.
• Conduct basic website audits, keyword research, and competitor analysis.
• Coordinate with content writers and developers for SEO updates.
• Track rankings, organic traffic, and suggest improvements.

Requirements:

• Proven experience (1–3 years) in Social Media Management, Google Ads, and SEO.
• Strong understanding of digital marketing concepts and tools.
• Ability to create content ideas and coordinate for creatives.
• Good analytical skills and knowledge of Google Analytics, Facebook Ads Manager, and Google Ads.
• Basic understanding of SEO tools (Ahrefs, SEMrush, Google Search Console, etc.).
• Strong communication and time-management skills.

Preferred Skills (Bonus):

• Knowledge of Canva or basic graphic designing.
• Experience with LinkedIn Ads or YouTube Ads.
• Ability to handle multiple projects efficiently.

Benefits:

• Opportunity to work with a growing digital agency.
• Supportive team environment.
• Exposure to multiple industries and diverse projects.
• All Saturday Off
• Leave encashment
• Yearly Bonus

Job Type: Full-time

Pay: ₹25,000.00 - ₹50,000.00 per month

Work Location: In person