Digital Marketing Specialist

Job Description

We are seeking a passionate and results-oriented Digital Marketing Specialist to join our marketing team. The ideal candidate will have hands-on experience with various digital marketing channels and a keen understanding of the latest trends in online marketing.

Key Responsibilities

• Develop, implement, and manage marketing campaigns across digital platforms.
• Analyze market trends and prepare marketing reports to inform decision-making.
• Optimize website content for SEO and manage PPC campaigns to maximize ROI.
• Utilize social media platforms to engage with users and expand brand awareness.
• Collaborate with the creative team to produce engaging content for various digital channels.
• Monitor and report on the effectiveness of digital marketing campaigns using tools like Google Analytics.
• Stay up-to-date with industry changes, trends, and best practices.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 2+ years of experience in digital marketing or related field.
• Proficient in SEO, SEM, email marketing, and social media marketing.
• Experience with analytics tools (Google Analytics, SEMrush, etc.).
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.

Benefits

• Competitive salary and performance bonuses.
• Comprehensive health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and growth.

Pay: $52,382.59 - $63,084.41 per year

Benefits:

• Paid time off

Work Location: In person