Digital Marketing Specialist

What you’ll do:

• Plan, launch and optimize SEO efforts to boost organic traffic.
• Set up and manage paid campaigns on Google Ads and Meta Ads for lead-gen and conversions.
• Monitor performance metrics (CPC, CTR, ROAS, conversions), analyse data and refine campaigns.
• Collaborate with content, design and web teams to create landing pages, ad creatives and SEO-friendly content.
• Research market trends and competitor activity to identify new opportunities.
• Prepare regular reports and suggest improvements for better ROI.

What we expect:

• 3–6 years experience in digital marketing — with hands-on work in SEO and paid ads.
• Strong familiarity with Google Ads, Meta Ads Manager, Google Analytics / GA4.
• Good communication, analytical mindset and ability to handle multiple campaigns/tasks at once.
• Creative thinking and attention to detail — able to write ad copy / content and help shape brand messaging.
• A proactive attitude, willingness to learn and adapt in a fast-changing digital landscape.

Job Type: Full-time

Pay: From ₹400,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Application Question(s):

• What is your CTC?
• What is your ECTC?

Experience:

• Google Ads: 2 years (Required)
• Meta ads: 2 years (Required)

Location:

• Hyderbad, Telangana (Required)

Work Location: In person