Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Expert to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate should be experienced in all aspects of digital marketing and capable of driving measurable growth, improving brand visibility, and managing performance-based campaigns.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies across channels such as SEO, SEM, social media, email, content marketing, and display advertising.
• Plan and manage paid advertising campaigns on platforms like Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, YouTube, etc.
• Perform ongoing keyword research, competitor analysis, and SEO optimization to improve organic reach.
• Create engaging content for social media, blogs, email campaigns, and website updates.
• Monitor and analyze campaign performance using tools like Google Analytics, Search Console, and Ads Manager.
• Optimize landing pages and user funnels to improve conversion rates.
• Manage social media accounts, schedule posts, and grow engagement.
• Track KPIs and prepare performance reports with insights and recommendations.
• Collaborate with designers, content creators, and developers to ensure cohesive marketing execution.
• Stay updated on digital marketing trends and best practices.

Required Skills & Qualifications

• Proven experience (2–5+ years) as a Digital Marketing Executive, Specialist, or similar role.
• Strong knowledge of SEO, PPC, Google Ads, Meta Ads, Social Media Marketing, and Email Automation.
• Experience with marketing tools such as:
• Google Analytics / GA4
• Google Search Console
• Google Ads Manager
• Meta Business Suite
• HubSpot / Mailchimp / CRM tools
• SEMrush / Ahrefs / Moz (preferred)
• Excellent analytical, communication, and project management skills.
• Ability to work with cross-functional teams and manage multiple campaigns at once.
• Creative mindset with attention to detail.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Experience:

• Digital marketing: 3 years (Required)

Location:

• Malviya Nagar, Jaipur, Rajasthan (Required)

Work Location: In person