Digital Marketing Specialist

Key Responsibilities

• Plan and execute digital marketing campaigns across multiple channels (Google Ads, social media, email, etc.).
• Manage company social media profiles and create engaging content.
• Perform SEO activities including keyword research, on-page/off-page optimization.
• Analyze campaign performance and prepare reports.
• Coordinate with the design team to create visually appealing marketing creatives.
• Manage website updates, blog posting, and landing page optimization.
• Conduct competitor analysis and market research to identify new opportunities.
• Assist in lead generation campaigns and tracking performance.

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 1–2 years of experience in digital marketing (preferred).
• Strong understanding of SEO, SEM, Google Analytics, and social media tools.
• Experience with content creation and digital advertising.
• Strong analytical and problem-solving skills.
• Excellent communication skills and attention to detail.
• Completion of a Digital Marketing course (preferred).

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person