Digital Marketing Specialist

Job Title: Digital Marketing Executive

Company: Evergreen Homes & Properties

Job Summary

Evergreen Homes & Properties is seeking a results-oriented Digital Marketing Executive to plan, execute, and manage online marketing campaigns that promote our real estate projects, generate qualified leads, and strengthen our brand presence across digital platforms.

Key Responsibilities

• Plan and execute digital marketing strategies for villas, plots, and construction projects
• Manage paid advertising campaigns
• Handle lead generation campaigns and ensure proper tracking and follow-up
• Optimize company website and landing pages for conversions
• Manage and update social media platforms in coordination with the social media team
• Execute SEO and local SEO activities to improve online visibility
• Create and manage email marketing and WhatsApp campaigns
• Analyze campaign performance and prepare weekly/monthly reports
• Monitor competitors and digital marketing trends
• Coordinate with sales team to improve lead quality and conversions

Required Skills & Qualifications

• Proven experience in digital marketing / performance marketing
• Hands-on knowledge of Google Ads, Meta Ads, and Analytics
• Understanding of real estate lead generation is a strong advantage
• Basic knowledge of SEO, keyword research, and landing page optimization
• Ability to analyze data and improve ROI
• Strong communication and planning skills

Preferred Qualifications

• Experience working with real estate or construction companies
• Knowledge of CRM tools, lead tracking, and automation
• Familiarity with content marketing and video promotions
• Google / Meta certification

Work Details

Location: Office / Hybrid

Type: Full-time

Working Hours: 9:00 - 5:30

Salary & Benefits

• Salary based on experience and performance
• Incentives linked to lead generation and conversions
• Career growth opportunities within the organization

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person