Digital Marketing Specialist

A Digital Marketing Specialist creates, implements, and manages online campaigns across channels like SEO, social media, email, and PPC to boost brand presence, drive traffic, and generate leads, involving content creation, data analysis (using tools like Google Analytics), performance reporting, market research, and optimizing strategies for ROI, working with designers/copywriters to boost engagement and sales Strategy & Planning: Develop and execute integrated digital marketing strategies aligned with business goals.

• Campaign Management: Plan, launch, and manage campaigns on SEO, SEM, social media, email, and display ads.
• Content Creation: Develop engaging content (blogs, videos, graphics, ad copy) and manage content calendars.
• Performance Analysis: Monitor, analyze, and report on campaign performance, traffic, and ROI using analytics tools.
• SEO/SEM: Implement SEO best practices and manage PPC (Pay-Per-Click) advertising.
• Social Media: Manage and grow social media presence, create posts, and engage with the community.
• Market Research: Research competitors, trends, and consumer behavior to refine tactics.

Job Type: Full-time

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person