Digital Marketing Specialist

About the Company
Agho IT Solutions Private Limited is a fast-growing IT services and digital solutions company delivering software development, medical IT services, digital marketing, and enterprise technology solutions to clients across India. We focus on performance-driven digital strategies that help businesses grow online.

Job Summary
We are looking for a results-oriented Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns across multiple digital channels. The ideal candidate will have strong expertise in SEO, paid advertising, social media marketing, and content-driven growth strategies, with a data-focused mindset.

Key Responsibilities

• Plan, develop, and execute digital marketing strategies aligned with business goals

Manage and optimize SEO (On-page, Off-page, Technical SEO) activities

• Execute and monitor Google Ads, Meta Ads (Facebook & Instagram), and paid campaigns

Handle social media marketing across platforms (Instagram, Facebook, LinkedIn, YouTube)

• Develop and manage content marketing strategies (blogs, landing pages, creatives)
• Monitor website traffic using Google Analytics, Search Console, and other tools

Optimize conversion rates (CRO) and lead generation funnels

• Coordinate with designers, developers, and sales teams for campaign execution

Track KPIs, prepare performance reports, and suggest improvements

• Stay updated with the latest digital marketing trends and platform updates​

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Business, IT, or a related field
• Proven experience as a Digital Marketing Specialist / Executive
• Strong knowledge of SEO, SEM, PPC, SMO, and Email Marketing

Hands-on experience with Google Ads, Meta Business Manager, and Analytics tools

• Understanding of WordPress and basic website optimization
• Experience with marketing tools such as Ahrefs, SEMrush, Canva, Mailchimp, etc.
• Excellent analytical, communication, and time-management skills

Preferred Qualifications

• Experience in IT services, SaaS, or medical IT marketing
• Knowledge of local SEO and e-commerce marketing
• Basic understanding of HTML, CSS, and landing page optimization
• Certification in Google Ads / Meta Blueprint / HubSpot

Key Performance Indicators (KPIs)

• Organic traffic growth

Lead generation & conversion rates

• Paid campaign ROI
• Keyword ranking improvements

Engagement and reach on social media platforms

What We Offer

• Competitive salary with performance-based incentives
• Growth opportunities in a rapidly expanding IT company
• Exposure to diverse projects across IT & Medical IT domains

Supportive team environment and learning culture

How to Apply
Interested candidates can send their resume and portfolio to:

Email: hr@aghoitsolutions.in
Website: www.aghoitsolutions.in

Job Types: Full-time, Contractual / Temporary, Freelance
Contract length: 6 months

Pay: ₹10,029.76 - ₹40,624.42 per month

Benefits:

• Flexible schedule
• Work from home

Work Location: Remote