Digital Marketing Specialist

About the Role

We are looking for a creative, data-driven Digital Marketing Specialist to plan, execute, and optimize our digital presence across multiple platforms. This role is ideal for someone who understands performance marketing, branding, and analytics, and can translate strategy into measurable growth.

You will work closely with leadership to build visibility, generate qualified leads, and strengthen brand authority in the financial services space.

Key Responsibilities

• Plan and execute digital marketing campaigns across Google, Meta (Facebook/Instagram), LinkedIn, and other platforms
• Manage paid ads (PPC, social ads) with clear ROI and lead-generation goals
• Develop and manage content strategy (website, blogs, social media, email campaigns)
• Optimize SEO and SEM to improve organic traffic and search rankings
• Track, analyze, and report campaign performance using Google Analytics, Meta Ads Manager, and CRM tools
• Create and manage email marketing & automation funnels
• Coordinate with designers and content creators to ensure brand consistency
• Monitor trends, competitors, and emerging digital tools
• Optimize landing pages for conversion rate improvement (CRO)

Required Skills & Qualifications

• 2–5 years of experience in digital marketing
• Strong hands-on experience with:
• Google Ads & Meta Ads
• SEO & keyword research
• Social media management
• Email marketing tools (Mailchimp, HubSpot, etc.)
• Solid understanding of marketing analytics & reporting
• Ability to work independently and manage multiple campaigns
• Strong communication and copywriting skills
• Experience in finance, trading, fintech, or consulting is a strong plus

Preferred (Nice to Have)

• Experience with financial or investment-related brands
• Knowledge of lead funnels, CRM integrations, and retargeting strategies
• Basic understanding of design tools (Canva, Figma, Adobe)
• Marketing automation and AI tools experience

What We Offer

• Competitive salary + performance-based incentives
• Opportunity to work with a growing financial consulting brand
• High ownership and strategic exposure
• Flexible work environment
• Career growth into Marketing Lead / Growth Manager roles

Eligibility:

• Female candidates currently residing in the UAE
• Must hold a valid UAE residence visa (husband-sponsored or father-sponsored)

How to Apply

Send your CV and a short note explaining how you’ve driven growth through digital marketing to: syedtofaisal@gmail.com

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month