Digital Marketing Specialist

Job Description:

Digital Marketing Specialist Company Overview:

Chickpet Donne Biryani House Hospitality Private Limited is a leading name in the culinary industry, renowned for its authentic flavors and rich heritage of biryani craftsmanship. With a commitment to excellence and a passion for delighting customers, we bring the essence of traditional Indian cuisine to modern palates. As we continue to expand our presence in the digital landscape, we are seeking a dynamic and experienced Digital Marketing Specialist to join our team.

Position Overview:

We are in search of a Digital Marketing Specialist with a minimum of 3 years of proven experience in digital marketing strategies and tactics. The ideal candidate will be proficient in lead generation, SEO, ORM, paid campaigns, and paid collaborations. Fluency in English and Kannada is preferred, and knowledge of additional languages such as Hindi, Telugu, and Tamil would be advantageous.

Roles and Responsibilities:

• Plan, execute, and optimize digital marketing campaigns to generate leads and enhance brand visibility.

• Conduct thorough keyword research and implement effective SEO strategies to improve website ranking and organic traffic. •

Monitor online reviews and mentions, proactively managing the brand's online reputation through strategic ORM techniques.

• Manage and optimize paid advertising campaigns across various platforms, ensuring efficient budget allocation and maximizing ROI.

• Identify and establish partnerships with influencers, publishers, and platforms for paid collaborations to expand brand reach.

• Utilize language proficiency to create compelling content and engage with diverse audiences effectively.

• Develop sales and leads strategies aligned with business objectives, analyzing market trends and consumer behavior.

• Generate detailed reports on campaign performance, providing actionable insights and recommendations for optimization.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.

• Minimum of 3 years of experience in digital marketing roles, with a focus on lead generation, SEO, paid campaigns, and ORM.

• Proficiency in digital marketing tools and platforms such as Google Ads, Facebook Ads Manager, SEO tools, etc.

• Strong analytical skills with the ability to interpret data and extract actionable insight

Job Type: Full-time

Pay: ₹12,305.13 - ₹25,000.00 per month

Work Location: In person