Digital Marketing Specialist

We’re seeking a Digital Marketing Specialist to lead our online marketing efforts and drive brand growth through data-driven digital strategies. The ideal candidate will be responsible for planning, executing, and optimizing multi-channel digital campaigns that increase brand awareness, generate leads, and boost conversions.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Plan and execute digital campaigns across channels: SEO, SEM, social media, email, and display advertising.
• Lead SEO strategy and execution on-page, off-page, and technical.
• Oversee the content marketing strategy blogs, videos, infographics, case studies, etc
• Use tools like Google Analytics, Google Ads, Meta Ads Manager, HubSpot, etc. to analyze and optimize campaigns.
• Manage multi-channel campaigns across Google Ads, Meta, LinkedIn, YouTube, and other digital platforms.
• Manage a team of digital marketers, designers, and content creators

Preferred Qualifications:

• Proficiency in Google Ads, Meta Ads Manager, SEO tools (Ahrefs, SEMrush, etc.), and email marketing platforms.
• Strong understanding of analytics tools (Google Analytics 4, Tag Manager, Data Studio).
• Experience in [industry: e.g., e-commerce, SaaS, B2B tech, FMCG, etc.].
• Certification in Google Ads, Meta Blueprint, HubSpot, or similar.
• Familiarity with basic HTML/CSS and UX principles.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

• Food provided

Education:

• Bachelor's (Preferred)

Experience:

• total work: 1 year (Preferred)

Work Location: In person