Digital Marketing Specialist

We are seeking a creative and performance-driven Digital Marketing Specialist to develop, implement, track, and optimize our digital marketing campaigns across multiple online channels. The ideal candidate should have strong knowledge of social media marketing, paid advertising, SEO, content creation, and analytics.

Key Responsibilities

• 3+ Years of experience in Digital Marketing
• Develop and manage digital marketing campaigns
• Create engaging content for social media platforms and websites
• Manage Meta (Facebook & Instagram), Google Ads, and other paid campaigns
• Monitor SEO performance and improve website rankings
• Analyze campaign results and prepare performance reports
• Manage company social media accounts and audience engagement
• Coordinate with designers, sales teams, and content creators
• Stay updated with the latest digital marketing trends and tools
• Optimize campaigns to increase leads, conversions, and brand awareness

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• Proven experience in digital marketing or social media management
• Knowledge of SEO, SEM, Google Analytics, and Meta Ads Manager
• Strong communication and creative thinking skills
• Ability to work independently and manage multiple projects
• Experience with Canva, Adobe Creative Suite, or similar tools is an advantage

Preferred Skills

• Content writing and copywriting
• Email marketing
• Video editing and basic graphic design
• Data analysis and reporting

Work Location: In person