Digital Marketing Specialist - Middle East M.F

The Digital Virgo Group are global specialists in mobile payment through telecom operator billing solutions. By connecting merchants to operators, we meet the growing demand for digital payments via a simple transactional channel that is fast, secure, and available worldwide.

When you join Digital Virgo, you become part of an innovative, international group with local teams who collaborate daily, leveraging their complementary skills. Our teams come from multicultural and diverse backgrounds - a richness that enhances our company. We’re known for our work environment, which strikes the perfect balance between ambitious projects and good humour. We take pride in encouraging individual development and initiative.

Find out more about our business and the group at digitalvirgo.com.

As part of Digital Virgo's strong Year-on-Year growth in the Middle East region, we are seeking a talented and rigorous Digital Marketing Specialist. Based in Cairo, you will play a key role in analyzing marketing performance, provinding strategic insights, and supporting the creation of impactful digital initiatives. You will report directly to the Regional Operations Director.

Main Responsibilities :

Performance & Analytics

• Conduct competitive analysis : benchmarking, market studies, and trend identification.
• Monitor and analyze activity using clear KPIs and metrics.
• Deliver actionable insights and recommendations to improve marketing effectiveness.
• Prepare structured monthly reports on the main KPIs.

Marketing Strategy & Support

• Contribute to creative ideas for marketing initiatives and campaigns.
• Collaborate with Business, and Marketing teams to enhance campaign impact.
• Support in the creation of marketing materials and messaging, ensuring alignment with regional trends.

Project & Operations

• Drive small-scale digital projects from concept to delivery.
• Liaise with and update stakeholders (Business, Technical, Operational, Marketing) on project progress.
• Track deliverables to ensure deadlines are respected.

Required Skills

• Fluent in English & Arabic (spoken & written) ; French is a plus.
• 1-3 Years of Experience.
• Strong knowledge of digital advertising, marketing and performance KPIs.
• Analytical mindset with attention to detail and a structured approach.
• Creative thinker able to propose ideas and collaborate with croos-functional teams.
• Proficient in productivity tools (Jira, Looker, Tableau, etc.) and Microsoft Office (Excel, PowerPoint, Word).
• Excellent interpersonal skills : team player, communicator, and collaborator.
• Previous experience in the VAS industry would be a plus.

Recruitment process :

If your profile catches our attention, we will invite you for a first interview with the Human Resources department, followed by a second interview with operational managers.

This opportunity represents much more than just a professional opportunity. At Digital Virgo, we take pride in promoting an inclusive environment that is open to diversity. We all come from different backgrounds and experiences, which is our strength. Our opportunities are accessible to all, regardless of origin, orientation, gender identity, or disability.

Join our diverse and inclusive teams where everyone can grow and succeed.