Digital Marketing Specialist (Pakistan E-Commerce)

Digital Marketing Specialist – Pakistan E-commerce
Location: Karachi (On-site)
Timings: Monday to Saturday, 12 PM – 9 PM
Company: Eshal Corporation

Job Overview

Eshal Corporation is looking for a skilled Digital Marketing Specialist to drive and expand our e-commerce business. The candidate should have hands-on experience in building and scaling at least 2–3 successful online stores in Pakistan. The role demands expertise in product research, performance marketing, and growth strategies to ensure consistent profitability.

Responsibilities

• Discover and validate winning products suited for the Pakistani e-commerce market.
• Set up, manage, and optimize online stores and sales funnels.
• Strategize, launch, and optimize ad campaigns across different platforms.
• Scale profitable products into long-term e-commerce brands.
• Monitor performance data and make growth-focused, data-driven decisions.
• Manage the end-to-end e-commerce process (from product selection to scaling).

Core Digital Marketing Skills (Required)

• Product Research & Validation (market trends, insights, tools).
• Facebook & Instagram Advertising (setup, optimization, retargeting, scaling).
• Google Ads (Search, Display, and Shopping campaigns).
• SEO & SEM (basic understanding for store growth).
• Content Marketing (writing product descriptions, social posts, and ad creatives).
• Social Media Marketing (organic strategies + paid advertising for local markets).
• Conversion Rate Optimization (CRO) (improving landing pages and checkout funnels).
• Analytics & Reporting (Google Analytics, Meta Business Suite, data interpretation).
• Basic Design & Video Editing (using Canva, Photoshop, or similar tools for creatives).

Requirements

• 2–3 years of practical experience in e-commerce marketing.
• Proven record of scaling 2–3 profitable e-commerce stores in Pakistan.
• Strong command of advertising and digital marketing platforms.
• Demonstrated ability to deliver profitable results.
• Self-driven and capable of achieving consistent growth.

What We Offer

• Competitive salary (based on skills and results).
• Performance-based incentives and bonuses.
• Opportunities for career progression in a rapidly growing company.
• Supportive and collaborative work environment.

How to Apply: Send your CV to hiring@eshalcorp.com

Job Type: Full-time

Experience:

• Digital Marketing: 2 years (Required)
• Local E-Commerce: 3 years (Required)

Work Location: In person