Digital Marketing Specialist / Performance Marketing Specialist

About Mahaa

Mahaa Kitchenware is a leading stainless-steel cookware, kitchenware, and hotel ware manufacturer from Chennai, India. With BIS/ISI certifications and export-quality standards, we cater to both domestic and international markets. We pride ourselves on blending Indian craftsmanship with modern innovation, delivering safe, durable, and world-class kitchen solutions.

What You’ll Do

• Plan, execute & optimize performance marketing campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and other digital channels.
• Manage PPC, display, retargeting, shopping, and video campaigns with a strong focus on ROI.
• Optimize ad budgets to achieve best CPC, CPA, and ROAS.
• Conduct regular A/B testing on ad creatives, copy, audiences, and landing pages.
• Analyze campaign performance using Google Analytics, Tag Manager, and attribution tools — and present actionable insights.
• Collaborate with design & content teams to create high-performing ad creatives and landing pages.
• Stay updated with the latest ad platform updates, trends, and best practices.
• (Good to Have) SEO knowledge to align paid and organic strategies for maximum impact.

What We’re Looking For

• 2–5 years of hands-on experience in performance marketing / paid media.
• Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads (certifications are a plus).
• Proven ability to manage budgets and scale campaigns profitably.
• Analytical mindset with strong skills in data interpretation, funnels, and conversion optimization.
• Experience with Google Analytics, Tag Manager, Data Studio/Looker.
• Strong communication & collaboration skills.
• Bonus: Exposure to e-commerce platforms (Amazon, Shopify, Flipkart) and SEO basics.

Why Join Us?

✅ Competitive salary + performance incentives
✅ High-impact role with ownership of campaigns across markets
✅ Work with a passionate, growth-oriented team
✅ Opportunity to expand into international performance marketing & SEO projects

Job Types: Full-time, Permanent

Work Location: In person