Digital Marketing Specialist(Hospital)

Key Responsibilities:

• Plan and execute digital marketing campaigns across various platforms including Google, Facebook, Instagram, LinkedIn, and YouTube.
• Manage social media accounts, ensuring consistent branding, engagement, and content updates.
• Develop and optimize website content for SEO to improve search engine rankings and organic reach.
• Design and manage email marketing campaigns, newsletters, and online promotions.
• Analyze web traffic metrics, campaign performance, and ROI using tools such as Google Analytics, Meta Ads Manager, and SEO tools.
• Collaborate with the creative team to produce engaging visuals, videos, and ad creatives.
• Manage paid ad campaigns (PPC, social media ads, display advertising, etc.) to drive targeted traffic.
• Monitor and respond to online feedback, reviews, and inquiries.
• Conduct competitor analysis and stay updated with digital marketing trends and best practices.
• Support hospital events, health camps, and awareness campaigns through digital promotions.

Qualifications and Requirements:

• Bachelor’s degree in Marketing, Communication, Business, or related field.
• Minimum 2–4 years of experience in digital marketing.
• Strong knowledge of SEO, SEM, Google Ads, and social media marketing.
• Proficiency in using digital marketing tools (Google Analytics, Meta Business Suite, Canva, etc.).
• Excellent communication and content writing skills.
• Creative thinking and ability to analyze data-driven results.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person