Digital Media Buyer/Planner

• Develop and implement omnichannel media buying and planning strategies to meet client objectives and campaign KPIs within the Indian market.
• Conduct comprehensive market research and analysis to identify target audiences, media trends, and competitive landscape, and utilize insights to inform media plans.
• Collaborate with internal teams and external media partners to negotiate media buys across various advertising channels, including OOH, transit, newspaper, digital media, radio, tv, ott and programmatic platforms.
• Execute media buys across multiple channels, ensuring seamless integration and consistency in messaging and brand presence.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization across all channels.
• Manage media budgets, timelines, and deliverables to ensure campaigns are executed efficiently and within scope.
• Stay abreast of industry developments, media trends, and emerging technologies within the Indian advertising landscape.
• Build and maintain strong relationships with media vendors, publishers, and other industry partners to stay informed about new opportunities and best practices across different channels

Job Type: Full-time

Pay: ₹700,000.00 - ₹1,100,000.00 per year

Work Location: In person