Digital Mktng & Content Writer

Digital Marketing Content Writer's

Key Responsibilities:

• Develop and execute Instagram content strategies aligned with brand goals.
• Conceptualize, script, and produce high-quality Reels, carousel posts, and stories.
• Stay updated with Instagram algorithms, trends, and viral formats to boost visibility.
• Collaborate with the video, graphic, and marketing teams to ensure consistent branding.
• Manage multiple content genres — lifestyle, spiritual, and public interest, etc..
• Analyze performance metrics and provide weekly insights and growth strategies.
• Create content calendars and campaign ideas for organic and paid promotions.
• Ensure all content follows platform guidelines and maintains brand voice.

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• Requirements:

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• 2–5 years of proven experience in Instagram content creation and digital marketing.
• Strong portfolio showcasing reel creation, storytelling, and engagement-driven content.
• Excellent command over English and Tamil (preferred).
• Understanding of social media analytics and growth metrics.
• Ability to multitask and create content for different genres and audiences.
• A creative thinker with a finger on the pulse of digital trends.
• Preferred Skills (Bonus Points):
• Experience with YouTube Shorts, Facebook Reels, or cross-platform promotions.
• Knowledge of political and cultural content trends.
• Experience working with media or influencer-driven brands.

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What We Offer:

• Opportunity to work with a leading multi-channel digital media network.
• Creative freedom to experiment and grow with the brand.
• Competitive salary + performance incentives.
• Dynamic, collaborative, and fast-paced work environment

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Job Type: Full-time

Work Location: In person

Job Types: Full-time, Permanent

Pay: ₹12,896.99 - ₹25,521.72 per month

Work Location: In person