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Traveltoworld is a digital travel platform (OTA) that helps travelers explore the world for less, offering great rates and deals for a global network of millions of hotels and flight tickets all over the world.

We are looking for a talented digital marketing specialist to manage our digital campaigns and assets.

Location: İstanbul – Hybrid


Job description

  • Managing marketing  campaigns mainly on Google and Meta in different languages all over the Worldv to drive brand awareness, customer acquisition, and revenue growth
  • Main responsibility for Google Ads, Meta Ads, Tiktok Ads, Analytics tools, Looker Studio, GTM, Search Console
  • Optimizing campaigns using data/analytical tools and insights focusing on ROI and CPX
  • Coordination and guidance of agencies and freelancers for digital content and assets
  • Content optimization for international SEO
  • Regular campaigns/performance reporting for our KPIs
  • Conducting regular market research and analyze competitor strategies 


Qualifications

  • Good command of written and spoken English and Turkish
  • Minimum 3 years of experience in all digital marketing area especially in SEM and SEO
  • Proven track record of managing multi language ads account (Google Ads and Meta) with high budgets.
  • Work experience in  online travel ecosystem is a big advantage
  •  Expert about web & mobile analytical tools such as GA4 and Adjust
  • Proven project and campaign management skills with the ability to successfully manage multiple projects
  • Strong knowledge of media, digital marketing and website content management (CMS)


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