Director of Business Solutions

Founded in 1982, WPO is the largest independent provider of holistic wellbeing solutions. Through our customized programs, and comprehensive global network of credentialed providers and professionals, we support individuals to become healthier, happier and more productive both personally and professionally. Trusted by 51% of Fortune 500 companies, we deliver high quality care digitally and in-person to over 88 million individuals across 127,000 organizations in more than 200 countries and territories. At WPO, you will be joining a team that is committed to improving employee wellbeing around the world.

Current Opportunity: Director of Business Solutions, Middle East

Location: Dubai
Required Languages: Fluent English and Arabic
Hybrid role - 3 days from office and 2 days remote

What you will do:

This is a high-impact, growth-focused role for a strategic sales leader who thrives in outbound business development. You will lead efforts to build and scale a strong reseller ecosystem, while also engaging directly in complex enterprise B2B sales cycles with strategic partners and corporate clients.

Your mission: identify high-potential reseller opportunities, open new markets, shape go-to-market strategies, and position WPO’s wellbeing solutions as a critical component of partner and enterprise offerings.

Responsibilities:

Reseller & Market Growth

• Identify, qualify, and acquire new reseller partners across existing and emerging segments
• Build long-term, mutually beneficial partnerships that drive sustainable growth
• Shape scalable reseller programs in collaboration with cross-functional teams

Strategic B2B Sales

• Lead consultative, insight-driven sales conversations with enterprise and institutional buyers
• Navigate complex, multi-stakeholder decision-making and longer sales cycles
• Articulate compelling, ROI-focused value propositions tailored to each partner

Collaboration & Enablement

• Partner closely with Account Managers to ensure seamless handoff and long-term success
• Work with Product, Marketing, and Enablement to refine GTM strategies
• Bring market intelligence back to the business to influence strategy, programs, and KPIs

What Success Looks Like:

• A strong, qualified pipeline of high-potential reseller and enterprise opportunities
• Trusted advisor relationships with senior decision-makers
• Effective cross-functional collaboration and smooth post-sale transitions
• Consistent contribution to program evolution and market expansion

Required Qualifications/Skills:

To excel in this role, you will need the following qualifications and skills:

• 5–7 years of sales experience (wholesale, channel, reseller, healthcare, insurance, or tech preferred)
• Proven success in B2B and enterprise sales with complex deal cycles
• Strong prospecting, consultative selling, and executive-level communication skills
• Experience in partner-led go-to-market environments (preferred)
• Fluent in English and Arabic
• Willingness to travel regionally

Why join us:

• Make a direct impact on regional growth and strategic direction
• Build and scale reseller programs from the ground up
• Collaborative, fast-paced environment with room to grow
• Competitive compensation with a transparent, performance-driven commission structure

What we offer:

At Workplace Options, we don’t just deliver well-being services to our clients, we champion wellbeing for our own employees as well. Examples of our benefits and commitment to employee wellbeing include:

Medical insurance, various leave plans, Training/tuition reimbursement, Gym Reimbursement, Wellness rewards, Access to EAP benefits and all WPO services, Mentorship programme

At Workplace Options, we are committed to and are accountable for building a workplace where individuals feel empowered to bring their whole selves to work, free from judgment or fear of discrimination. We understand that having a diverse organization is only the beginning and it will require nurturing and care to thrive. We will continue to take action to ensure we achieve equitable and measurable outcomes.

We strive to cultivate a space where diverse voices are not only heard but actively sought out and valued for the unique insights they bring. By embracing and promoting authenticity, we aim to build a vibrant and inclusive community that fosters collaboration, innovation, belonging and personal growth.

For further details about WPO please check out our website www.workplaceoptions.com and these short videos give a great overview of what we do Human-Powered Care and The WPO Global Experience

Workplace Options collects and processes personal data in accordance with applicable data protection laws. If you are a European job applicant, refer to our Privacy Notice for further details (https://www.workplaceoptions.com/privacy-notice-for-recruitment/).

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