Director, Sales Enablement

Location: Atlanta or New York (Hybrid Role)
Reports to: SVP and Head of Sales

About Splitit

Splitit is revolutionizing how people pay over time - flexibly, responsibly, and seamlessly. We’re on a mission to make installment payments effortless for shoppers and powerful for merchants. With partnerships spanning global brands and payment leaders, Splitit’s technology unlocks better buying experiences and bigger business growth without debt or friction.

As we scale fast across markets, we’re looking for a Director of Sales Enablement who will be the heartbeat of our sales organization, empowering our team with the tools, training, insights, and processes they need to win.

Why This Role Matters

We’ve built something special, a product the world loves and a market that’s hungry for it. Now, we need a high-impact leader who can turn strategy into sales velocity. You’ll bridge Sales, Marketing, Product, and Operations, ensuring our go-to-market engine runs like a high-performance machine.

You’ll design how we sell, train how we win, and operationalize how we scale.

What You’ll Do

• Drive Sales Excellence
  • Own Splitit’s go-to-market story, keeping our value proposition razor-sharp and resonant.
  • Create and manage impactful sales content - decks, battlecards, playbooks, demos, and case studies that close deals.
  • Partner with Product and Marketing to ensure every message lands with clarity and conviction.
• Enablement Strategy & Leadership

• • Build and lead the Sales Enablement function from the ground up.
  • Develop onboarding and continuous learning programs that turn reps into product experts and trusted advisors.
  • Implement frameworks for coaching, performance measurement, and skill development across the global sales team.
• Optimize Sales Operations

• • Streamline and own sales processes and systems - from pipeline management to forecasting accuracy.
  • Oversee CRM strategy (Hubspot), reporting, dashboards, and analytics to give leadership clear visibility and insights.
  • Partner cross-functionally to reduce friction between Sales, Legal, Finance, and Implementation teams.
• Lead Generation & Market Activation

• • Work with Marketing to craft multi-channel lead generation campaigns that drive pipeline and brand awareness.
  • Bring creativity to in-person events, trade shows, and campaigns that amplify Splitit’s market presence.
  • Measure what matters - constantly refining strategies for maximum ROI.
• Commercialization

• • Drive the commercialization of Splitit’s products and solutions, ensuring innovations are effectively translated into market-ready offerings.
  • Partner with Product, Marketing, and Sales to identify growth opportunities, refine positioning, and accelerate adoption across key markets.
  • Bridge the gap between product development and revenue execution, aligning business objectives with commercial impact.
• Collaborate and Influence

• • Be a strategic partner to the CRO and executive team on sales priorities and GTM strategy.
  • Serve as the connective tissue between global teams - aligning people, process, and performance.

What You Bring

• 5-7+ years in Sales Enablement, Sales Operations, or GTM leadership roles, ideally in fintech, SaaS, or payments.
• Experience scaling B2B or enterprise sales functions in high-growth environments.
• Strong command of Hubspot, Tableau, and other sales enablement tools.
• Exceptional communicator and storyteller with a bias for action.
• Proven track record of shortening sales cycles, increasing win rates, and enabling sales productivity.
• A collaborative, entrepreneurial spirit - act fast to create clarity.

Why You’ll Love Working Here

• A high-energy, mission-driven team redefining how the world shops and pays
• The freedom and ownership to build something meaningful
• A culture that celebrates innovation, impact, and integrity
• Competitive compensation and growth opportunities