Overview
We are seeking a detail-oriented and innovative E-Commerce Specialist to join our dynamic team. The ideal candidate will be responsible for managing and optimizing our online sales channels, ensuring a seamless shopping experience for our customers. This role requires a blend of technical skills, marketing expertise, and creativity to drive traffic, enhance conversion rates, and ultimately increase sales.
Duties
- Develop and implement effective e-commerce strategies to boost online sales and enhance customer engagement.
- Utilize SEO tools and techniques to improve website visibility and organic search rankings.
- Optimize product listings for conversion through compelling copywriting and keyword research.
- Manage social media marketing campaigns across platforms, including Facebook Advertising, to drive traffic to the e-commerce site.
- Create engaging content for various digital channels, including email marketing campaigns and social media posts.
- Analyze website performance using Google Analytics and other analytics tools to identify trends and areas for improvement.
- Collaborate with graphic design teams using Adobe Creative Suite to create visually appealing marketing materials.
- Maintain the e-commerce platform (WordPress) by updating product information, managing inventory, and ensuring a user-friendly experience.
- Conduct A/B testing for various marketing initiatives to determine the most effective strategies for conversion optimization.
- Stay up-to-date with industry trends in digital marketing, e-commerce technologies, and consumer behavior.
Skills
- Proficiency in SEO tools and techniques for optimizing website content.
- Strong understanding of conversion optimization strategies.
- Experience with social media marketing, particularly in managing campaigns on platforms like Facebook.
- Familiarity with Adobe Photoshop and Adobe Creative Suite for graphic design tasks.
- Knowledge of WordPress as a content management system (CMS).
- Experience with Google Ads, SEM, Google AdWords, and performance marketing strategies.
- Basic understanding of HTML, CSS, JavaScript, and SQL for website management tasks.
- Strong analytical skills with experience in Google Analytics to track performance metrics.
- Ability to create compelling content that resonates with target audiences through effective copywriting.
- Experience in email marketing and marketing automation tools to nurture leads effectively.
- Understanding of B2B marketing principles as they relate to e-commerce strategies. Join us as we continue to grow our online presence and deliver exceptional value to our customers!
Stipend / Salary
₹6,000 – ₹10,000 per month (based on skills and performance).
Job Type: Full-time
Pay: $6,000.00 - $10,000.00 per month
Work Location: Remote