Overview
inkMASH is looking for a strategic and hands-on E-Commerce Manager with WooCommerce experience to own and accelerate our online business performance. This role will lead the planning, execution, and continuous optimization of our digital commerce ecosystem, ensuring strong revenue growth, exceptional customer experiences, and seamless operational alignment.
The ideal candidate is both analytical and creative—someone who understands how technology, marketing, UX, and data come together to build a scalable, high-performing ecommerce operation.
You will work closely with marketing, sales, operations, and leadership teams to transform insights into action and drive measurable results across all online channels.
What You’ll Be Responsible For
- Own the Ecommerce Vision: Develop and implement a scalable ecommerce roadmap that supports company growth objectives and long-term business strategy.
- Revenue & Conversion Optimization: Improve online sales performance by enhancing site usability, optimizing conversion funnels, and increasing qualified traffic.
- Customer Journey Excellence: Ensure every digital touchpoint delivers a smooth, intuitive, and engaging experience—from discovery to checkout and post-purchase.
- Digital Marketing Leadership: Manage and optimize paid media channels, SEO/SEM, lifecycle marketing (email, CRM) and performance-driven campaigns.
- Platform & UX Enhancement: Continuously refine site structure, design, features, and content to reduce friction and improve engagement and retention.
- Cross-Functional Collaboration: Partner with product, inventory, fulfillment, and tech teams to ensure accurate product data, stock availability, and reliable order delivery.
- System Integrations: Oversee the alignment of ecommerce platforms with ERP, payment, and logistics systems to ensure operational efficiency.
- Team Leadership & Development: Build, mentor, and manage a high-impact ecommerce team with clear goals and performance accountability.
What We’re Looking For
- Bachelor’s degree in Business, Marketing, Ecommerce, or a related discipline.
- 3+ years of experience leading ecommerce or digital growth initiatives, ideally within hybrid B2C/B2B environments.
- Strong hands-on knowledge of ecommerce platforms such as WooCommerce, Shopify or Magento.
- Experience working with back-end website operations such as Plugins, Databases and Backups
- Advanced understanding of CRO, A/B testing, user behavior analysis, and funnel optimization.
- Proven expertise in performance marketing, SEO, lifecycle marketing, and UX fundamentals.
- High analytical capability with experience using tools like Google Analytics and dashboards to drive insights.
- Confident leader with excellent communication, stakeholder management, and project execution skills.
- Demonstrated success in scaling ecommerce revenue and improving digital performance metrics.
Why Join inkMASH?
- Play a key leadership role in shaping the digital future of a growing brand.
- Work from our Dubai office in a collaborative, innovative, and friendly environment.
- Staff discounts on all products and services.
- Dynamic monthly bonuses and rewards based on overall company performance.
About inkMASH
inkMASH is a Dubai-based custom branded merchandise and promotional products company serving both businesses and consumers across the UAE and beyond. We’ve helped brands and individuals bring ideas to life through high-quality, personalized products—delivered fast and at scale. Being the first in the region to bring personalization online in 2011, we’re investing further in ecommerce leadership to drive the next phase of growth and continue to pioneer the industry.
Job Types: Full-time, Permanent
Pay: AED7,000.00 - AED9,000.00 per month
Experience:
- E-Commerce: 2 years (Required)
- WooCommerce: 1 year (Required)
Location: