Job Overview
We are seeking a dynamic and detail-oriented E-Commerce Specialist to join our team. The ideal candidate will have a strong background in digital marketing and e-commerce, with expertise in SEO, social media marketing, and content creation. This role requires a creative thinker who can optimize online sales strategies and enhance the overall customer experience on our e-commerce platforms.
Responsibilities
- Develop and implement effective e-commerce strategies to drive traffic and increase conversions.
- Utilize SEO tools to enhance website visibility and improve search engine rankings.
- Conduct keyword research and optimize website content for better performance.
- Manage social media marketing campaigns across various platforms, including Facebook Advertising.
- Create engaging content for product descriptions, blogs, and email marketing campaigns.
- Analyze website performance using Google Analytics and other analytics tools to inform decision-making.
- Collaborate with graphic designers to create visually appealing marketing materials using Adobe Creative Suite.
- Oversee the management of content within WordPress and other content management systems.
- Implement conversion optimization techniques to improve user experience and sales funnel efficiency.
- Stay updated on industry trends in digital marketing, e-commerce, and performance marketing.
Requirements
- Proficiency in SEO, SEM, Google Ads, Google AdWords, and analytics tools such as Google Analytics.
- Experience with HTML, CSS, JavaScript, and SQL is highly desirable.
- Strong skills in content creation, copywriting, and graphic design using Adobe Photoshop.
- Familiarity with marketing automation tools and email marketing best practices.
- Knowledge of B2B marketing strategies is a plus.
- Excellent social media management skills with a focus on engagement and brand awareness.
- Ability to analyze data effectively to drive strategic decisions in e-commerce initiatives.
- Strong communication skills with the ability to work collaboratively within a team environment. If you are passionate about e-commerce and digital marketing and possess the required skills, we encourage you to apply for this exciting opportunity!
Job Types: Full-time, Part-time, Internship
Pay: $15.00 - $20.00 per hour
Expected hours: 40 per week
Work Location: In person