E-COMMERCE WEBSITE MARKETER

summary

Nature’s Answer Inc. is a leader in natural dietary supplements and wellness products, trusted by consumers for over 50 years. With a growing global presence, we are dedicated to delivering high-quality, science-backed herbal solutions. We are seeking an E-commerce Website Marketer to take our direct-to-consumer website to the next level, driving conversions and creating an exceptional online shopping experience.

We are looking for a results-driven E-commerce Website Marketer with strong expertise in Shopify and e-commerce marketing tools. This role will focus on managing the Nature’s Answer website, optimizing conversion rates, and ensuring an engaging consumer experience online.

Responsibilities:

• Website Management:
• Oversee daily operations of the Nature’s Answer ecommerce site.
• Manage product listings, content updates, promotions, and landing pages.
• Implement and maintain website enhancements to improve UX/UI.
• Conversion Optimization:
• Track, analyze, and improve conversion funnels.
• Conduct A/B testing, user behavior analysis, and heat mapping.
• Optimize checkout flow, product pages, and overall site performance.
• E-commerce Marketing Execution:
• Integrate and manage marketing tools (Klaviyo, GA4, Meta, Google Ads, Recharge, etc.).
• Plan, launch, and manage paid advertising campaigns to drive the right traffic to the site.
• Support campaign launches, including product drops, promotions, and seasonal campaigns.
• Implement SEO best practices to drive organic traffic.
• Analytics & Reporting:
• Track KPIs including traffic, conversion, AOV, bounce rate, and retention.
• Provide actionable insights and recommendations for continuous growth.

Qualifications and skills

• Skilled in managing, maintaining, and enhancing Shopify storefronts
• Experience with SEO, SEM, UX/UI principles, and ecommerce best practices.
• Strong understanding of digital marketing tools (Klaviyo, Recharge, GA4, Meta Ads, Google Ads).
• Data-driven mindset with ability to translate analytics into action.

Travel

• Travel: < 10%

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Vision insurance

Application Question(s):

• How many years in the field of E-Commerce ?
• How many years in the role of Website Management?
• Do you have strong Shopify experience?
• Have you managed paid advertising campaigns (Meta, Google Ads, etc.) with a direct focus on driving website conversions?
• Have you used Shopify’s built-in analytics or reporting tools to track performance?
• Have you worked on improving website performance or user experience (UX/UI)?

Ability to Commute:

• Hauppauge, NY 11788 (Required)

Work Location: In person