E-Commerce/Digital Marketer

We’re looking for a data-driven E-Commerce/Digital Marketer to help us understand what’s working, what’s not, and where to focus next across digital marketing and e-commerce channels. This role is ideal for someone who enjoys turning data into actionable insights and collaborating closely with marketing, sales, and operations teams, and a candidate who can coordinate with brands, partners, organizations, and influencers.

Tool knowledge is not a requirement! We need people who are committed to helping our customers find what they need, and to reach out to new customers to help find them the best solution. As a key member of our marketing team, you will have the opportunity to influence our image and help us achieve our business goals.

About us:

At Beaver Industrial Supply, we understand the importance of having the right tools for the job, and we are looking for the right person! Our story began in 1986 when the company was founded, initially manufacturing only one revolutionary product: a small but mighty laminate edge finisher. Since that time, we have dedicated ourselves to a mission of solving problems and providing solutions for woodworkers, metalworkers, welders, concrete workers, landscapers, electricians, hobbyists, and DIY enthusiasts throughout the country

What You’ll Do

• Own and manage Google Analytics (GA4), including dashboards, reporting, and ongoing performance analysis
• Track and analyze e-commerce performance, conversion rates, traffic sources, and customer behavior
• Monitor and report on SEO performance, keyword rankings, site health, and content effectiveness
• Analyze social media performance across platforms (organic and paid), identifying trends and opportunities
• Build recurring reports and ad-hoc analyses to support marketing decisions and campaign optimization
• Partner with internal teams to translate insights into recommendations that improve traffic, engagement, and sales
• Support website optimization efforts, including landing pages, product pages, and user experience improvements

What We’re Looking For

• Experience in digital marketing analytics, e-commerce, or performance marketing
• Strong working knowledge of Google Analytics (GA4) and Google Tag Manager
• Experience with SEO tools (Search Console, SEMrush, Ahrefs, or similar)
• Familiarity with social media analytics and reporting across major platforms
• Comfort working with data, trends, and performance metrics—not just pulling reports, but explaining what they mean
• Google Workspace skills (Sheets, Docs, Slides, etc.); basic SQL or BI tools are a plus
• Clear communicator who can translate data into practical next steps
• Experience with e-commerce platforms (Shopify or Magento)
• Exposure to paid search or paid social analytics
• Basic understanding of CRO and A/B testing

Working at Beaver Industrial Supply:

• Join a dynamic team that values creativity and innovation in social media marketing strategies.
• Work with a diverse group of clients and industries, gaining valuable experience and expanding your skillset.
• Collaborate with a supportive and collaborative team that encourages growth and development.
• Make a meaningful impact on the success of our clients' businesses through effective social media marketing campaigns.
• Enjoy a flexible and dynamic work environment that allows for a healthy work-life balance.

Perks:

• Flexible weekday daytime hours
• No weekend or evening work
• 401K retirement plan
• Health benefits
• Paid time off
• Casual yet professional work environment
• Positive and respectful workplace
• Equal Opportunity Employer (EOE)
• Job Type: Full-time

Job Type: Full-time

Pay: $22.50 - $24.50 per hour

Benefits:

• 401(k)
• Flexible schedule
• Health insurance
• Paid time off

Work Location: In person