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Ecommerce Category Manager

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Key Responsibilities
  • Develop and implement category strategies to drive growth and profitability.
  • Analyze sales data, customer trends, and market insights to optimize product assortment.
  • Ensure product availability, pricing competitiveness, and stock management.
  • Plan and execute promotions, discounts, and campaigns to boost sales.
  • Track category sales performance and key KPIs (conversion rate, AOV, traffic, etc.).
  • Use data analytics tools to evaluate customer behavior and optimize category performance.
  • Identify growth opportunities and make data-driven recommendations.
  • Ensure product listings are well-structured with accurate descriptions, images, and attributes.
  • Collaborate with the merchandising team to align eCommerce promotions with retail goals.
  • Work closely with marketing teams to develop category-specific campaigns.
  • Coordinate with supply chain and logistics teams to ensure stock availability.
  • Partner with digital marketing to optimize performance-based advertising (Google, Meta, etc.).

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