Job Summary
We are seeking a detail-oriented Email Marketing Analyst to manage and optimize email marketing campaigns using data-driven insights. The role requires strong analytical abilities, hands-on experience with HubSpot, and an understanding of keyword researching to align email content with SEO and customer search intent.
Key Responsibilities
- Plan, create, and execute email marketing campaigns using HubSpot
- Manage email automation workflows, lead nurturing, and drip campaigns
- Perform keyword researching to optimize email subject lines and content
- Analyze email campaign performance (open rate, CTR, conversions, ROI)
- Conduct A/B testing on subject lines, content, CTAs, and send times
- Segment email lists based on customer behavior and engagement
- Maintain email deliverability, spam compliance, and database hygiene
- Coordinate with SEO and content teams to align email and organic strategies
- Create reports and dashboards with insights and recommendations
Required Skills & Qualifications
- Experience with HubSpot Email Marketing & CRM
- Strong knowledge of keyword researching tools (Google Keyword Planner, Ahrefs, SEMrush, etc.)
- Understanding of email automation, workflows, and lead scoring
- Data analysis skills using Excel / Google Sheets
- Basic knowledge of HTML/CSS for email templates
- Familiarity with SEO concepts and digital marketing funnels
- Strong communication and reporting skills.
Interested candidates apply through harmanjot.kbizsoft@gmail.com or 9878973500
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹25,000.00 per month
Work Location: In person