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Experience Design Lead - Immersive Design

United States

Superside is hiring an Experience Design Lead to shape and deliver spatial, interactive brand experiences across AR, VR, and 3D web. You’ll lead projects end-to-end, guiding concepts, workflows, and teams of designers and technologists to create work that blends creativity, usability, and innovation. This is a hands-on leadership role focused on creative excellence, operational precision, and the intelligent use of AI to expand what immersive design can do.

What You’ll Do

    • Lead Immersive Projects from concept through delivery, ensuring creative excellence and operational smoothness.
    • Drive ideation and vision-setting for immersive experiences, translating customer objectives into innovative design solutions.
    • Coordinate and guide a multidisciplinary team of 3D and visual designers, experience designers, and creative technologists.
    • Partner with project managers, creative directors, and clients to align on concept, objectives, scope, feasibility and delivery milestones.
    • Oversee quality across visual, interaction, and technical layers, ensuring cohesive output.
    • Apply user-centered design best practices to touchless interfaces in AR, VR, 3D web and spatial environments.
    • Experiment with AI, AR, and spatial computing to streamline workflows and spark new creative directions.
    • Advocate for innovation and design rigor within a fast-moving, global team.

What You’ll Bring

    • Extensive experience in experience or interaction design, with a portfolio spanning AR/VR, 3D web, and interactive installations in physical space.
    • Track record of leading design teams or projects with the ability to mentor, inspire, and coordinate specialists.
    • Strong conceptual and systems-thinking skills with the ability to turn abstract ideas into tangible experiences.
    • Proficiency with immersive tools and platforms such as Unity, Unreal, WebGL, Three.js, or XR prototyping tools.
    • Excellent collaboration and communication skills across creative, technical, and customer-facing teams.
    • Comfort working in ambiguity and iterating quickly through experimentation.
    • Hands-on experience with AI-powered design tools (e.g., text-to-3D, LLM workflows, generative style tools).
    • Ability to spot opportunities for AI in immersive design, and drive internal adoption through experimentation, training, and advocacy.

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