Fb Ads Expert

Skills and Experience

• Create, manage & optimize paid & organic campaigns across all digital channels.
• Manage & Optimize all paid marketing activities for all channels Including but not limited to Facebook/Instagram, Google, Instagram, YouTube, TikTok, Snapchat, Email, etc. ensuring strong ROAS and efficient CPA.
• Optimize sales funnels where focus is on new customer acquisition & customer retention.
• Drive digital channels such as shopify apps, marketing automations to optimize performance & ensure seamless customer experience.
• Liason with marketing team,to ensure delivery and execution for campaigns.
• Develop daily, weekly, and monthly reporting structures for marketing campaigns.
• Work on a budget to reach maximum KPI keeping the CAC at the optimum level.
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Suggest new digital channels that have the potential to increase new user numbers in an efficient way.
• Optimize bidding at keywords, placement, device, geographic, demographic, and other levels.
• Review and maintain Quality Score, impression share, and other metrics pertained important to paid marketing.

Qualifications

• Bachelor's or Master’s degree in Business Administration, or a related field.
• Minimum 4-5 years experience in Software Development or Project Management.
• Proven working experience in performance marketing with proven expertise and results.
• Solid technical background with understanding and/or hands-on experience using analytical tools, ad platforms such as Facebook Ads Manager, Google Ads Manager, etc.
• Excellent client-facing and internal communication skills.
• Excellent written and verbal communication skills.
• Certification in Facebook Ads or Google Ads is a major plus.

Additional Information

• Job Type: Full Time
• Shift Timings: 11 AM to 8 PM
• Location: Remote
• Salary Range: Market Competitive

Job Type: Full-time

Application Question(s):

• Current Salary?
• Expected Salary?
• Notice Period?
• Age?

Work Location: Remote