Field Marketing Executive (Door-to-Door – School Admissions)

Job Description (JD) for Field Marketing Executive – School (Door-to-Door Outreach). You can use this for recruitment at The Shri Ram Universal School, Chennai.

Job Title: Field Marketing Executive (Door-to-Door – School Admissions)

Location: The Shri Ram Universal School – Chennai
Department: Admissions & Marketing
Reporting To: Admission Head

Job Summary:

The Field Marketing Executive will be responsible for promoting the school’s admission initiatives through door-to-door outreach, community engagement, and local area marketing activities. The role focuses on lead generation, brand awareness, and increasing student enrolments.

Key Responsibilities:

• Conduct door-to-door campaigns in assigned residential areas.
• Distribute brochures and explain school programs, curriculum, and facilities to parents.
• Generate and maintain prospective parent leads.
• Coordinate with the Admissions Team for follow-ups and campus visits.
• Participate in local events, apartment promotions, and community meetings.
• Collect market intelligence on nearby schools and competitors.
• Maintain daily activity reports and lead tracking sheets.
• Achieve weekly and monthly admission enquiry targets.

Skills & Requirements:

• Minimum qualification: Any Graduate (12th pass may also be considered with experience).
• 1–3 years of experience in field marketing / sales / real estate / insurance / education sector preferred.
• Good communication skills in English and Tamil.
• Presentable, confident, and persuasive personality.
• Willingness to travel locally and work on weekends if required.
• Basic knowledge of MS Excel / reporting.

Key Performance Indicators (KPIs):

• Number of door visits per day
• Leads generated per week
• Campus visit conversions
• Admission conversions
• Area coverage efficiency

Salary & Benefits:

• Fixed salary

Interested candidates can Walkin directly to The Shri Universal School, 1, New Farrance Road, B& C Mills, Perambur, Chennai 12. Near SPR city, as the requirement is less and its immediate.

Interview Time - Between 9am to 2PM

Contact Person - HR

Job Type: Full-time

Pay: Up to ₹25,000.00 per month

Work Location: In person