Field Marketing Manager

About Inhabit

Inhabit operates a unique collective of tech-forward companies serving the residential, commercial, and short-term rental industries. Our team members deliver best-in-class software solutions and services while fostering innovation and collaboration with business leaders and industry experts. Inhabit believes that property managers are central to the success of the residential and short-term rental markets and delivers products built to empower them, their investors, and communities. Come help build the company you want to Inhabit. To learn more, visit inhabit.com.

About iTrip

iTrip by Inhabit is an international, short term rental property management franchisor widely recognized as a leader in the space. The company was established in 2008. We blend a combination of a high tech approach to marketing, sales, and revenue management to support our franchisees who provide a high touch level of service for our property owners and rental guests. We are nationally marketed and locally owned, so our owners get the most eyes on their units and are cared for by the people who live in the same neighborhoods.

Job Description

This role sits within Inhabit’s STR ecosystem, reporting to the iTrip Marketing Manager and supporting iTrip exclusively. The ideal candidate is a well rounded marketer with experience in driving revenue and growth in the short-term rental industry, through omni channel marketing.

The Field Marketing Associate Manager owns a portfolio of assigned markets and serves as the primary marketing partner for those franchisees. You’ll plan and execute local marketing programs across all disciplines (brand, content, social, email, paid, SEO/website, events, sponsorships), coordinate with central marketing and Success Managers, and ensure market needs are met through on brand, on time deliverables. Experience in short term rentals or hospitality is strongly preferred.

What You’ll Do (Functions & Responsibilities)

• Act as the day to day marketing partner for your assigned franchise markets; provide coaching, planning, and execution guidance for guest and owner marketing.
• Train Franchisees on social best practices; support organic content calendars; assist scheduling; brief or traffic creative; and contribute to local content (posts, blogs, emails).
• Align local emails and promotions to corporate calendars (events, booking windows, seasonality); ensure targeting, timing, tracking are in place.
• Partner with central Web/SEO on local site updates, content quality, and performance; surface market insights that inform technical integrations and analytics.
• Maintain proactive threads with peers, Success Managers, and Franchisees; coordinate with Franchisees to ensure brand standards and campaign cohesion.
• Monitor core KPIs (bookings, owner leads, event outcomes, engagement); share insights and recommendations to optimize programs by market.
• Booking and revenue growth aligned with campaign windows.
• Owner lead generation performance.
• Consistency and timeliness of deliverables across markets.

What We’re Looking For (Minimum qualifications)

• 4 to 7 years in integrated marketing (generalist), ideally in short term rental, hospitality, or multi location/franchise environments.
• Hands on skills across social, content, email, paid media, events, and basic website/SEO practices; comfort working with campaign tracking and analytics.
• Proven ability to manage multiple markets with tight timelines, vendors, and budgets using standardized processes and checklists.
• Strong communication and relationship building skills with internal teams and franchise stakeholders; ability to translate brand strategy into local execution
• Experience with franchise or multi location marketing.
• Familiarity with short term rental ecosystem and seasonality patterns.
• Event calendars, portfolio trackers, and standardized folders.
• CMS (WordPress)/SEO collaboration tools and analytics dashboards.
• Social scheduling and email platforms.
• Asana experience.

Education Requirements

• Bachelor’s degree in Visual Communications, Marketing, or related field preferred.

Type

• Full-time; Salaried; Exempt

Location

• Hybrid (4 days in office 1 day work from home)
• We have an in-office work style, with most team members working in the office from Monday to Thursday and remotely on Friday

Benefits Include

• Competitive Pay
• Health Insurance: Medical, Dental, Vision and Prescription Plans
• Health Savings Accounts
• Flexible Spending Account
• Dependent Flexible Spending Account
• Critical Illness
• Accident
• Retirement Savings Plan (401K) with discretionary company match
• Short- and Long-Term Disability
• Company Paid $25,000.00 life insurance
• Supplemental Life and AD&D Insurance
• Employee Assistance Program
• Paid Holidays
• Paid Vacation
• Paid Volunteer Time
• Inhabit Employee Discount Programs

Our Company is an Equal Opportunity Employer and complies with all federal, state, and local laws, including providing reasonable accommodations to applicants.

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