Overview
Looking for a self-driven growth marketer who can independently build our organic lead engine. This role covers content, SEO, social media, and lightweight experimentation. You will operate as a one-person growth team with full ownership of planning, execution, and reporting.
Key Responsibilities
Content & SEO
- Plan and publish SEO-focused blog posts and landing pages.
- Research keywords and build topic clusters around CRM, sales automation, telecalling, WhatsApp automation, and SMB growth.
- Optimize on-page SEO and coordinate basic technical fixes as needed.
- Create industry-specific pages for real estate, digital agencies, manufacturers, and service providers.
Short-Form & Social Content
- Produce Instagram and LinkedIn content: reels, carousels, snippets, product tips.
- Repurpose product features into weekly content pieces.
- Maintain a consistent posting calendar for both platforms.
Distribution & Partnerships
- Execute micro-influencer outreach and collaborations.
- Identify and engage industry communities, YT educators, and SMB trainers.
- Build and grow owned channels such as WhatsApp broadcast lists and email newsletters.
Product-Led Content
- Create playbooks, case studies, and simple guides explaining CRM features.
- Work closely with the product team to convert updates into content.
Growth Experiments & Reporting
- Run small experiments to test new lead channels.
- Track month-on-month organic traffic, social reach, engagement, and lead conversions.
- Implement simple automations using tools like Zapier/Make for distribution.
What You Must Bring
- Strong writing ability with simple, clear communication.
- Hands-on content creation skills, including basic video editing.
- Experience owning SEO end-to-end.
- Comfort with analytics tools (GA4, Search Console, basic dashboards).
- Ability to work without daily supervision; proactive and organized.
- Experience in early-stage SaaS or martech preferred.
Nice-to-Have
- Familiarity with CRM or sales automation products.
- Ability to design basic creatives (Canva/Figma).
- Experience running small community or creator partnerships.
Success Metrics (First 90 Days)
- Consistent weekly content output.
- Growth in organic traffic and search impressions.
- Steady Instagram + LinkedIn posting rhythm with measurable engagement lift.
- At least two new organic lead channels tested.
- Clear content calendar and SEO plan for the next quarter.
Job Types: Full-time, Part-time
Pay: ₹14,136.63 - ₹25,000.00 per month
Expected hours: 25 per week
Application Question(s):
- Share 2–3 links to blog posts, landing pages, or SEO content you personally created.
- Short-Form Video
- Are you comfortable being responsible for all organic channels as a solo marketer?
Work Location: Remote