Job Overview
We are seeking a dynamic and innovative Marketer to join our furniture team. The ideal candidate will have a passion for driving brand awareness and engagement through various marketing channels, Facebook, Instagram, TikTok, Google, etc. This role requires a blend of creativity and analytical skills to develop effective marketing strategies that resonate with our target audience. As a Marketer, you will play a crucial role in promoting our products and services, enhancing our online presence, and contributing to the overall growth of the company.
Responsibilities
- Develop and implement comprehensive marketing strategies across multiple channels, including digital, social media, and print advertising.
- Conduct market research to identify trends, customer needs, and competitive landscape to inform marketing initiatives.
- Create engaging content for various platforms including websites, blogs, social media, and email campaigns that align with brand messaging.
- Optimize website content for SEO to improve search engine rankings and drive organic traffic.
- Manage social media accounts by creating posts, engaging with followers, and analyzing performance metrics.
- Utilize Google Analytics and other tools to track campaign performance and make data-driven decisions for continuous improvement.
- Collaborate with sales teams to align marketing efforts with business objectives and support lead generation activities.
- Oversee advertising sales initiatives, including budget management for campaigns across different platforms such as Google AdWords and Facebook Advertising.
- Implement marketing automation tools to streamline processes and enhance customer engagement through targeted email marketing campaigns.
- Monitor e-commerce performance metrics to optimize product listings and improve conversion rates.
Skills
- Proficiency in SEO techniques and best practices.
- Strong knowledge of social media marketing strategies across various platforms.
- Experience in multichannel marketing approaches that integrate online and offline efforts.
- Familiarity with Meta Ads Manager and Google Business.
- Solid understanding of digital marketing principles including content marketing, B2B marketing, performance marketing, and e-commerce strategies.
- Excellent research skills to stay updated on industry trends and consumer behavior. Got to be a great googler.
- Strong copywriting abilities to craft compelling messages that drive engagement.
- Experience in managing budgets related to marketing campaigns effectively.
- Familiarity with analytics tools such as Google Analytics to assess campaign performance accurately. Join us in shaping the future of our brand through innovative marketing strategies that captivate our audience!
Job Type: Part-time
Pay: From $20.00 per hour
Expected hours: No less than 20 per week
Benefits:
Work Location: In person