Google Ads & SEO Specalist

About Us:
Securico Fire & Security is a growing Fire, Security & CCTV Maintenance company dedicated to providing reliable and professional safety solutions to our clients. We are looking for a detail-oriented and results-driven Google Ads & SEO Specialist to manage and optimise our online advertising campaigns.

Role Overview:
You will be responsible for planning, executing, and optimising our Google Ads campaigns to drive high-quality leads and increase brand visibility. This includes managing budgets, researching effective search terms, analysing performance, and continuously improving ROI.

Key Responsibilities:

• Plan, create, and manage Google Ads campaigns (Search, Display, and Remarketing).
• Conduct thorough keyword research and identify high-performing search terms.
• Write compelling ad copy and optimise landing pages for conversions.
• Monitor and adjust bids, budgets, and targeting to maximise campaign performance.
• Track, measure, and report on campaign performance using Google Analytics and other tools.
• Provide insights and recommendations to improve lead quality and reduce cost per acquisition.
• Stay up-to-date with industry trends, algorithm changes, and best practices.

Requirements:

• Proven experience managing Google Ads campaigns (minimum 2 years preferred).
• Strong knowledge of keyword research, bidding strategies, and A/B testing.
• Proficiency with Google Ads, Google Analytics, and related tools.
• Excellent analytical skills and ability to interpret data into actionable insights.
• Strong communication and copywriting skills.
• Experience in the Fire & Security industry (preferred but not essential).

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunity to shape and grow the company’s digital marketing strategy.
• Supportive team environment with room for growth.
• Flexible working arrangements (fully-remote).

Job Type: Full-time

Pay: From ₹98,000.00 per month

Benefits:

• Work from home

Experience:

• SEO: 1 year (Preferred)
• Google Ads: 1 year (Preferred)