Google Analytics 4 Specialst

We are seeking an analytical and technically strong Google Analytics 4 Specialist to implement tracking, measure performance, and translate data insights into business outcomes. The ideal candidate should have hands-on experience in GA4 configuration, reporting, event tagging, and data interpretation.

Key Responsibilities

• Implement, configure, and maintain Google Analytics 4 (GA4) tracking setups across websites and apps.
• Create and manage custom events, conversions, audiences, funnels, and KPIs.
• Work with Google Tag Manager (GTM) to set up complex tagging frameworks and integrations.
• Audit analytics implementations to validate accuracy and compliance.
• Develop dashboards in Google Analytics, Data Studio/Looker Studio, or BI tools.
• Generate insights and performance reports for marketing, product, and leadership teams.
• Collaborate with developers, marketing teams, and stakeholders for tracking requirements.
• Troubleshoot measurement issues and implement fixes.
• Support attribution modeling, campaign performance tracking, and UTM strategy.
• Ensure best practices for privacy, cookie compliance, and data governance.

Required Skills & Qualifications

• 3–6 years of hands-on experience with GA4 setup, migration, and reporting.
• Strong expertise in Google Tag Manager (GTM).
• Experience with events, conversions, eCommerce tracking, funnels, and enhanced measurement.
• Proficiency in Looker Studio, Google Ads tracking, and UTM structures.

Job Type: Contractual / Temporary
Contract length: 6 months

Pay: From ₹12,000.00 per month

Work Location: Remote