Google Analytics & Conversion Tracking Specialist (GA4, GTM, Lead Tracking)

Job Overview

Agency Hero is looking for a highly skilled Google Analytics 4 and Conversion Tracking Specialist to build clean, accurate tracking systems for our agency clients.

We work with U.S.-based digital marketing agencies and need someone who understands how to properly configure GA4, Google Tag Manager, events, conversions, and integrations so agencies can clearly identify where leads are coming from.

This is not a basic GA installation role. We need someone who understands attribution, event-based tracking, and conversion optimization.

Responsibilities

• Full GA4 setup and advanced configuration
• Google Tag Manager implementation
• Setup of events, goals, and conversions
• Tracking of form submissions
• Tracking of phone calls and call tracking integrations
• Button click, scroll depth, and micro-conversion tracking
• UTM structure and campaign attribution setup
• Cross-domain tracking when required
• Google Ads conversion integration
• QA testing to ensure tracking accuracy
• Documentation or Loom walkthroughs explaining setup

Qualifications

Minimum 2 years of experience configuring Google Analytics and conversion tracking for lead generation websites.
Strong understanding of GA4 event-based tracking and attribution models.
Experience with Google Tag Manager is required.
Ability to troubleshoot tracking discrepancies.
Strong English communication skills (written and verbal).
Experience working with service-based businesses is preferred.
Familiarity with CRM integrations, call tracking tools, or Google Ads conversion tracking is a plus.
Must be comfortable working with a US-based team during EST hours.

Requirements

Part-Time availability with Full-time opportunities: We work Eastern Standard Time.
Reliable high-speed internet connection.
Strong attention to detail and analytical thinking.
Ability to manage multiple client setups simultaneously.

We Offer

Competitive salary paid in PKR (200,000 – 400,000 per month based on experience).
100% remote position with a growing US-based white-label agency.
Consistent, long-term work.
Exposure to SEO, PPC, and agency-level tracking systems.
Opportunities for advancement into a senior tracking or systems role.

To Apply

Please include:

• A short explanation of how you would set up lead tracking for a service-based business
• Examples or screenshots of GA4 setups you have completed
• Your expected monthly salary within the listed range
• Confirmation that you can work EST hours

About Agency Hero

Agency Hero is a white-label partner to digital marketing agencies across the United States. We specialize in SEO, content, and website services with a strong focus on structured systems, accountability, and measurable results.

We are looking for someone long-term who can become our go-to analytics and tracking expert.

Job Type: Full-time

Pay: Rs200,000.00 - Rs400,000.00 per month

Application Question(s):

• Are you proficient in English writing and communication?

Education:

• Bachelor's (Required)

Experience:

• working with a digital marketing organization: 2 years (Required)
• SEO: 1 year (Required)
• Google Ads: 1 year (Required)
• GA4 & Google Tag Manager: 2 years (Required)

Location:

• Karachi (Required)

Work Location: Remote