Graphic Design Specialist- In office position

Graphic Design Specialist
Reports To: Vice President of Marketing
Location- Charlottesville, VA

About Premium Service Brands
Premium Service Brands (PSB) is a leading franchisor offering a portfolio of nationally recognized brands dedicated to quality craftsmanship and exceptional customer service. Based in Charlottesville, VA, PSB provides franchise owners with the tools, training, and resources to build successful businesses across the United States.
Our family of brands includes 360° Painting, ProLift Garage Doors, Maid Right, House Doctors, Kitchen Wise & Closet Wise, Window Gang, Rubbish Works, RooterMan, and The Grout Medic. Each brand shares a commitment to excellence, community, and innovation, helping homeowners enhance their spaces with trusted service professionals.

Position Overview
The Graphic Design Specialist plays a key role in creating exceptional visual content to support our franchise brands and franchise owners. This position develops high-quality graphic design assets for print, digital, and social media channels while maintaining consistency with PSB’s visual identity and brand standards.

This is a fast-paced, collaborative role that combines creativity with strategic brand thinking to produce visually engaging materials that communicate effectively to both internal and external audiences.

Key Responsibilities
In this role, you will:

• Leverage strategic insights, behavioral research, and best practices to create meaningful and effective visual content.
• Present creative concepts and completed designs internally and to franchise owners.
• Develop and maintain visual identity systems for multiple national home service franchise brands.
• Design print and digital collateral to support local small business owners with national brand consistency.
• Collaborate with digital and print vendors to align creative outputs with timelines and quality goals.
• Contribute to strategic brand discussions and campaign development.
• Manage social media and digital content for national brand initiatives.
• Maintain consistent brand identity through design across all platforms.
• Support photography, video production, and creative content initiatives.

Desired Attributes

• Experience in creating user-centered designs for digital and print applications.
• Proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop), Canva, and Google Suite.
• Strong understanding of creative development processes and design best practices.
• Highly collaborative mindset with the ability to work effectively with internal and external teams, including franchise owners.
• Excellent time management skills and ability to manage multiple projects under tight deadlines.
• Strong communication and presentation abilities.
• Self-motivated, organized, and passionate about design excellence.
• High attention to detail and commitment to producing polished, on-brand creative work.
• Flexibility to adapt in a fast-paced, evolving environment.
• Ability to think both strategically and creatively, with a focus on impactful visual storytelling.

Qualifications

• Bachelor’s degree in graphic design, Marketing, Communications, or a related field preferred.
• Minimum 3 years of professional experience in graphic design, marketing, or creative services.
• Proven portfolio demonstrating a range of print and digital design projects.
• Experience working within brand guidelines and maintaining visual consistency.
• Familiarity with social media content creation and management tools.

Additional Requirements
All candidates are subject to a criminal background screening as a condition of employment.

Equal Employment Opportunity Statement
Premium Service Brands is an equal opportunity employer committed to a diverse and inclusive workplace. We do not discriminate based on race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.

Applicants requiring reasonable accommodation during the application or hiring process should contact: HR@PremiumServiceBrands.com