Graphic Designer

The Graphic Designer for a QSR brand is responsible for creating visually engaging designs that support marketing campaigns, menu boards, store promotions, digital media, and brand identity. This role ensures that all creative output reflects the brand’s image, appeals to customers, and drives sales across all restaurant locations.

Key ResponsibilitiesBrand & Visual Design

• Create visual content for menus, posters, flyers, digital screens, and in-store displays.
• Maintain brand consistency across all visual materials, including colors, typography, and layout guidelines.
• Develop artwork for food photography, packaging, and promotional materials.

Marketing Support

• Design social media graphics, online ads, and digital campaign assets.
• Support marketing teams in creating branding materials for product launches and limited-time offers (LTOs).
• Assist in creating visuals for loyalty programs, seasonal promotions, and special events.

Store & Operational Creative Needs

• Prepare artwork for signage, window graphics, wall visuals, uniforms, and merchandising items.
• Adapt national branding into branch-specific versions when needed.
• Collaborate with operations teams to ensure accurate menu board design updates.

Production & File Management

• Prepare print-ready files and coordinate with printing vendors.
• Ensure high-quality outputs for both digital and print formats.
• Manage and organize design files, templates, and brand assets.

Collaboration & Communication

• Work closely with marketing, operations, and product development teams to understand creative needs.
• Present concepts and receive feedback from stakeholders.
• Help maintain and evolve the visual identity of the QSR brand.

Required Skills & CompetenciesTechnical & Creative Skills

• Strong proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Understanding of layout, color theory, composition, and visual storytelling.
• Experience designing for both digital and print media.

Preferred Experience

• 2–5 years of experience in graphic design, preferably in retail, QSR, hospitality, or FMCG.
• Experience working on menu design, in-store branding, or promotional campaigns.
• Portfolio showcasing relevant design work.

Job Type: Full-time

Pay: Rs35,000.00 - Rs75,000.00 per month

Work Location: In person